
Building Your Business: Understanding the Financial Side of Success
Running a successful construction business requires more than completing great projects—it requires understanding the numbers that drive profitability, cash flow, and growth.
Join us for the next Building Your Business Lunch & Learn featuring Shad Steggell, partner with B2B CFO and a financial executive with more than 25 years of experience helping businesses improve performance and make better financial decisions.
In this session, you'll learn practical strategies for managing cash flow, improving profitability, understanding key financial metrics, and building a stronger financial foundation for your company.
Whether you're looking to grow your business, improve efficiency, or gain a better understanding of your financial performance, you'll leave with actionable insights you can put to work immediately.
Because building a stronger business starts with understanding the numbers behind it.
Speaker Bio
![]() | Shad Steggell is a results-driven financial executive with a track record of driving growth, optimizing operations, and leading strategic financial initiatives across a broad spectrum of industries. Over the course of his 25+ year career, he has served in senior leadership roles in both the private and public sectors including Chief Financial Officer, Vice President of Finance, and Corporate Controller for companies ranging from high-growth startups to international enterprises with revenues exceeding $500 million... During his career, he has built, led, and mentored finance and accounting teams in both domestic and international environments, including launching and overseeing operations in Latin America, the U.K., and throughout Asia. Shad has deep experience with treasury, investor relations, audits, board reporting, public company reporting and Nasdaq uplisting, intercompany structuring and transfer pricing agreements, FX optimization, and cross-border financial strategy. He has overseen multiple ERP implementations (Oracle, Dynamics AX, and more), raised growth capital, and helped companies through significant inflection points, including scale-ups, turnarounds, and preparation for exits. |
Thank you to Meridian Waste for being our Professional Development Champion!

Member Rate - $15
Future Member Rate - $25